Why startups need to prioritize brandingYou have this beautiful idea that you want to turn into a reality. You passionately start to develop, shape, reconsider and fine-tune to
6 Steps to consider when creating your elevator pitchWhether you are trying to raise money from angel investors or venture capitalists to kick-start your business or you want to present yoursel
How the right marketing saves you moneyIn one of my previous roles as an in-house marketing specialist & member of the innovation task force, I was responsible for the development
4 Must do's when evaluating a quoteThe first decision you'll have to make is one of the most important ones: it's selecting the right partner for your challenge.